Retention Management, founded in 2001 by company President Richard Ekstrom, represents a vision that embraces the future of membership driven industries in a world empowered by technology. The company was created to enhance an organization’s profitability and success through increased member retention. Under Mr. Ekstrom’s leadership, Retention Management has grown into a business leader and innovator serving more than 2.5 million members with clients in all 50 states of the U.S., as well as in Canada. The company expanded its service to the United Kingdom in January 2008 and Australia and New Zealand in August 2008.

Our Mission:

To create a positive impact on an organization’s bottom line through increased retention. We assist clients in developing long-term relationships with their members which extends beyond the physical walls of their business.

Our Approach:

Our automated individualized email solution creates a seamless support system for members throughout the cycle of their membership. By taking the complexities of running a comprehensive retention improvement program off your hands, you can focus on the other important aspects of running your club.

Our focus on member attendance, health/fitness education and the automation of attrition defense systems is a well balanced and innovative approach to improving retention and club revenues.